DP20181029 - A/B Testing

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RFP  # DP20181029
Title: A/B Testing

PLEASE READ THE FOLLOWING COMPLETELY AND CAREFULLY PAYING ATTENTION TO ALL REQUIREMENTS AND DATES.

CBC/Radio-Canada is seeking Proposals from industry in response to its Request for Proposals (“RFP) for A/B Testing.
An Agreement resulting from this RFP may potentially be for two (3) years with one (1) irrevocable option(s) to extend for one (2) year period(s).

1.SUMMARY OF REQUIRED GOODS/SERVICES:
The key objectives in issuing this RFP is as follows:
CBC/Radio-Canada is seeking proposals to establish a Services Agreement for use of an A/B testing platform for web, iOS and Android devices.  General functions to be supported include agent eligibility,variant assignment, duration calculator, prediction of best variant, and multivariate testing. More details on the general functions will be described in the RFP package.

2.  MANDATORY REQUIREMENTS FOR PARTICIPATION:
This RFP is opened only to Proponents who meet each of the following mandatory requirements as evidenced in its written request for RFP documents:

1. 1. The proponent must already be providing similar services for a large media company.
   2. The proponent must be responsible for managing and building their own technology.
   3. The proponent must support a random assignment methodology for variant assignment
   4. The proponent must have an A/B testing calculator that displays the minimum duration to run an A/B test
   5. The proponent must have the ability to ensure an A/B test population does not overlap with another A/B test population when both are running concurrently
   6. The proponent must have the ability to target device/user properties during experiment eligibility and assignment
   7. The proponent must be able to support multivariate tests (ie. tests within a test)
   8. The proponent must be able to support A/B testing for web, iOS and Android platforms at a minimum

1. Le soumissionnaire doit déjà fournir des services semblables à une autre grande entreprise médiatique.
2. Le soumissionnaire doit assumer la responsabilité de la gestion et du développement de sa propre technologie.
3. Le soumissionnaire doit prendre en charge une méthodologie d’affectation aléatoire pour les affectations de variante. 
4. Le soumissionnaire doit disposer d’un calculateur de tests A/B qui affiche la durée minimale d’exécution d’un test A/B.
5. Le soumissionnaire doit avoir la capacité de s’assurer qu’il n’y a pas de chevauchements entre la population d’un test A/B et celle d’un autre test lorsque les deux tests sont exécutés en parallèle.
6. Le soumissionnaire doit avoir la capacité de cibler les propriétés de l’appareil/de l’utilisateur pendant les tests d’admissibilité et d’affectation.
7. Le soumissionnaire doit pouvoir prendre en charge des tests à variables multiples (c.-à-d. les tests dans un test). 
8. Le soumissionnaire doit pouvoir prendre en charge des tests A/B pour les plateformes web, iOS et Android, au minimum.