Basic Information

Reference Number

00004342380

Issuing Organization

Ontario Shared Services

Solicitation Type

RFB - Request for Bid (Formal)

Solicitation Number

tender_20363

Title

Project: tender_20363 - 2025 Public Relations and Communications Services Vendor of Record

Source ID

SCRIBE

Details

Location

Ontario

Purchase Type

Not Stated

Dates

Publication

2024/12/16 09:43:00 AM EST

Closing Date

2025/01/29 11:00:00 AM EST

Contact Information

Brett Moore

brett.moore@ontario.ca

Description

Preferred Vendors for Public Relations Communications Services

Want to be a Preferred Vendor for Public Relations Communications Services?

Centralized Supply Chain Ontario (operating as Supply Ontario) invites proposals for Preferred Vendors of Public Relations and Communications Services to Ontario Government ministries and agencies on a Vendor of Record basis.

Candidates must offer expert capabilities in strategic planning, stakeholder engagement, media relations and coaching, issues management, public consultations, social media, multi-channel content, and experiential activations.

Ideally, vendors should be:
• Known for their strong reputation and excellent public relations.
• Familiar with key domestic and / or international initiatives.
• Established within relevant networks and experienced in digital communications development, production, and metrics.
• Ambitious in the Earned Media arena and develop strong relationships to inspire positive Ontario coverage.
• On top of trends and best practices in public relations and content creation.
• Flexible, organized, client-oriented and a team player; and,
• Exceptional writers with superb communication skills.

Work falls into two categories: campaigns or projects. Services may be provided in-house or with affiliate resources or a formalized arrangement with other suppliers.
Only Preferred Vendors will be invited to compete for available projects.
Scope of Work
Account Management and Coordination
• Budget maintenance, estimates, reconcile final costs, payments processing.
Strategic Planning and Deliverables
• Audience research, insights, public relations, communication best practices.
• Develop integrated campaigns from design to execution and post-reporting.
Content and Social Media
• Data-driven approaches to public and media relations, integrating audience preferences and trends to impact success.

Business Development
• Leverage media relationships to include client opportunities and partnerships.
• Identify consumer and trade shows and promote Ontario at key events.

Media Relations
• Ongoing support of Ontario’s story and media opportunities.
• Organize and execute media events.
• Media coaching and training for leaders and professionals.

Content Creation and Distribution
• Develop content for Ministry / Agency events, projects, campaigns, and channels.
• Identify critical distribution channels (e.g., newswires, trade shows, media lists and networks, etc.).

Social Media
• Develop / deliver content on digital platforms. Share with social media influencers.
• Social listening – keep up with and participate in online conversations.

Project Management
• Provide a key contact to co-ordinate all activities scoped in Statements of Work.
• Apply best practices and technologies to ensure success.

Event and Experiential Marketing (‘Brand / Event Activation’)
• Plan and execute experiential marketing and brand experience events

Disclaimer All amendments to the associated notice, including amended documents, plans and specifications (where applicable), are issued by the originator of the notice. MERX asks you to contact the buying agency directly for these amendments. MERX stipulates that potential bidders may also be required to register with the buying authority as a bidder/plan taker. The contact information can be found within the main tender document and/or on this notice abstract.

Toutes les modifications associées à cet avis d’appel d’offres ainsi que les documents, les plans et les spécifications sont générés par l’entité responsable des achats (l’acheteur). S’il vous plait, contactez-le directement pour les addenda. Veuillez notez qu’il se peut que les fournisseurs soient obligés de s’inscrire directement avec l’acheteur. Vous pouvez trouver leur coordonnées dans le document principal ou dans l’abstrait de l’avis d’appel d’offre.

Source: https://ontariotenders.app.jaggaer.com/